📊 How to Decide Pricing for Your Product 1️⃣ Amazon (Customer = Quality + Brand Focus) Amazon buyers usually care about quality, reviews, and brand trust . Pricing should balance profit + visibility. Steps to Decide Price on Amazon: Check Competitors – Search your exact product on Amazon. Note top sellers’ selling price + reviews. Add All Costs : Product Cost (your purchase/manufacturing price) Packaging Cost (polybag, bubble wrap, box, tape, label) Amazon Fees (Referral Fee 8–15%, Closing Fee, Shipping) GST on Fees Target Margin – Add your profit margin (₹25–₹100+ depending on category). Psychological Pricing – Keep prices like ₹499, ₹999, not ₹500 or ₹1000. Use Coupons/Deals – Keep margin so you can run discounts (e.g., MRP ₹699, Selling ₹499). 👉 Amazon Strategy : Keep price slightly higher than Flipkart/Meesho, but highlight quality, reviews, and features. 2️⃣ Flipkart (Customer = Value for Money + COD Heavy) Flipkart buyers usua...
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